CELEBRATING THE MOST SIGNIFICANT EVENT IN HISTORY: THE BIRTH OF JIMMY DEAN SAUSAGE.

1969 was filled with epic events, including the Moon Landing and Woodstock, but more importantly, it was the year Jimmy Dean introduced his signature sausage. To celebrate, we hijacked other famous 50ths throughout the year, and re-created the part that photographers didn’t capture… someone eating Jimmy Dean sausage.

In this Cannes Lion winning campaign, everything from the mission control terminals to the Woodstock stage were built by hand to the exact specifications of the originals.